This translation has not been editorially reviewed yet. The German version is authoritative. Deutsche Fassung →
Does this page need a banner at all?
A consent banner is required whenever the page loads anything that needs consent at all. The check first establishes whether that need exists, and only then assesses the banner — a page with no trackers and no third-party embeds doesn't need one.
- This order matters: a banner on a page with nothing to allow isn't a plus, it's an imposition — the visitor has to make a decision that's moot.
- Our own website is the proof: it loads no analytics tools, no advertising cookies, and no third-party fonts — and so it carries no banner.
- The reverse also applies: where the need exists and no banner appears, the processing happens with no basis at all. That's the more serious of the two cases.
FAQ
Do we need a banner if we only keep our own statistics?
That depends on whether the analysis works without identifiers and the data never leaves your organisation. The report provides the technical finding; legal counsel provides the legal classification.
Does a banner with nothing to allow cause harm?
It helps nobody, and costs every visitor a decision. It's neutral for the assessment — not for usability.